Coupling & Crosstalk: Over Connected?

July 15, 2015

Apple-Watch-Shinya_Suzuki_flickr17078894786_ec2467b9e6_o_crop_600x551Coupling & Crosstalk is my column in the MEPTEC Report. This column appears in the Summer 2015 edition on pages 11-12.

Electronic coupling is the transfer of energy from one circuit or medium to another. Sometimes it is intentional and sometimes not (crosstalk). I hope that this column, by mixing technology and general observations, is thought provoking and “couples” with your thinking. Most of the time I will stick to technology but occasional crosstalk diversions may deliver a message closer to home.

Over Connected?

I’m torn. Should I buy an Apple Watch? Is this an ego trip or clearly a left versus right brain decision? Regular readers of my column know how much I appreciate Jony Ive’s designs and that Apple generally does an excellent job of both engineering and marketing. However, those who are familiar with my work and personality know Read the rest of this entry »


Semiconductor Wafer Test Workshop 2015 Presentation – Are You Really Going To Package That?

June 24, 2015
Are You Really Going To Package That? - Ira Feldman and Debbora Ahlgren - SW Test 2015

Click image to download presentation

I had the pleasure of presenting “Are You Really Going To Package That?” at the 25th annual Semiconductor Wafer Test Workshop (SW Test / SWTW) on Tuesday June 9, 2015. Debbora Ahlgren and I took this opportunity to step back and look at how old paradigms in test-cell integration may lead to suboptimal solutions.

In an effort to reduce the cost-of-test (COT), a number of customers are increasing the parallelism of logic wafer probe cards. However, due to the complexity such as pitch and number of probes, the pricing for these cards is reaching astronomical levels. We do not believe this trend is sustainable, let alone logical. The presentation suggested examples of alternative solutions. It is clear that critical solutions need to be optimized at the test cell, factory, and supply chain level not just at the consumable (probe card) level.


Coupling & Crosstalk: Products or Services?

April 16, 2015

products-services-canstockphoto10272610-300x300Coupling & Crosstalk is my column in the MEPTEC Report. This column appears in the Spring 2015 edition on pages 10-11.

Electronic coupling is the transfer of energy from one circuit or medium to another. Sometimes it is intentional and sometimes not (crosstalk). I hope that this column, by mixing technology and general observations, is thought provoking and “couples” with your thinking. Most of the time I will stick to technology but occasional crosstalk diversions may deliver a message closer to home.

Products or Services?

Paper or Plastic?” A simple grocery store inquiry? Think again: this decision has many layers of complexity as does the examination of products versus services. There have been endless discussions as to the benefits and downsides of paper, versus plastic, bags. Everything from environmental concerns, to reusability, to biodegradability, and much more has been deliberated. Just when we thought that the paper bag had Read the rest of this entry »


Coupling & Crosstalk: First World Problems

February 10, 2015

hurdles-canstockphoto10553904 800x475Coupling & Crosstalk is my column in the MEPTEC Report. This column appears in the Winter 2014 edition on pages 10-11.

Electronic coupling is the transfer of energy from one circuit or medium to another. Sometimes it is intentional and sometimes not (crosstalk). I hope that this column, by mixing technology and general observations, is thought provoking and “couples” with your thinking. Most of the time I will stick to technology but occasional crosstalk diversions may deliver a message closer to home.

 

First World Problems

Returning home with a carload of food for our Thanksgiving feast, we discovered our garage refrigerator had died. The only appropriate response other than panic was to Read the rest of this entry »


Trillion Sensors – TApps: Ultra-High Volume Sensor Applications for Global Challenges

December 29, 2014
Click image to download presentation

Click image to download San Diego TSensors Summit presentation (update of Munich)

 
It was my pleasure to organize and present at two TSensors Summits: Munich and San Diego this fall. The enthusiasm and intellectual “horsepower” of the presenters and attendees was incredible!

My presentations explain Read the rest of this entry »


Coupling and Crosstalk: Medically Deficient Technology

October 7, 2014

hosptial canstockphoto16671639 600x400
Coupling & Crosstalk is my column in the MEPTEC Report. This column appears in the Fall 2014 edition on pages 10-11.

Electronic coupling is the transfer of energy from one circuit or medium to another. Sometimes it is intentional and sometimes not (crosstalk). I hope that this column, by mixing technology and general observations, is thought provoking and “couples” with your thinking. Most of the time I will stick to technology but occasional crosstalk diversions may deliver a message closer to home.

 

Medically Deficient Technology

It has been a very challenging month helping my best friend who has been in an intensive care unit (ICU) following a stroke. It has been very difficult emotionally seeing him incapacitated as he makes a slow recovery with many ups and downs.

As expected, in a top-rated Silicon Valley hospital, technology abounds and permeates all aspects of patient care. However, I’ve observed many examples where Read the rest of this entry »


Coupling & Crosstalk: MVP for Hardware Development?

July 3, 2014

feature box canstockphoto15992543 300x341Coupling & Crosstalk is my column in the MEPTEC Report. This column appears in the Summer 2014 edition on page 8.

Electronic coupling is the transfer of energy from one circuit or medium to another. Sometimes it is intentional and sometimes not (crosstalk). I hope that this column by mixing technology and general observations is thought provoking and “couples” with your thinking. Most of the time I will stick to technology but occasional crosstalk diversions may deliver a message closer to home.

MVP for Hardware Development?

Just like professional sports leagues, lean product management has MVPs! Sports teams try out players, compete, and then end the season with “Most Valuable Players” and champions. Unlike sports, winning product managers start out with Minimum Viable Products (MVPs) early on to Read the rest of this entry »


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